2+ hour, 39+ min ago   (308+ words) Consumers asking ChatGPT what they can eat for under Rs 100 will now find KFC among the answers. The QSR chain has become the first brand in its category in India to advertise on ChatGPT, using the platform to promote its…...

2+ day, 13+ hour ago   (481+ words) Apple has launched its latest Pro iPhones in India, alongside the iPhone Duo, which the company describes as its first foldable iPhone. The iPhone 18 Pro is priced at Rs 164,900 for the 256GB model, while the iPhone 18 Pro Max starts at Rs…...

3+ day, 6+ hour ago   (254+ words) Amaron has launched a new campaign, Modern Bikes Ki True Power, for its True 4Ah battery range, focusing on the increasing electrical demands of modern motorcycles. Conceptualised by TBWA\Lintas, the films use everyday street situations to show how features such…...

4+ day, 5+ hour ago   (466+ words) Zee5 has unveiled a revamped streaming experience across mobile and connected TV, introducing AI-led discovery, greater personalisation and a redesigned interface. The new experience divides the platform into five sections: Premium Entertainment, Free5, KidZ, TV and Sports. The platform has also introduced…...

4+ day, 2+ hour ago   (184+ words) Google’s Gemini has introduced four interactive features around Kaun Banega Crorepati (KBC), allowing viewers to engage with the show beyond its television broadcast, according to a blog shared by Google. The features include an on-screen trivia segment, a Gemini-powered lifeline…...

4+ day, 10+ hour ago   (317+ words) Ajit Mohan is stepping down as Snap’s chief business officer after four years at the company, marking a key top management change at the Snapchat parent. Mohan said his decision to leave was personal, with his family based in Singapore....

5+ day, 3+ hour ago   (308+ words) ARM Worldwide is integrating ChatGPT Ads into its paid media strategy, adding conversational advertising to campaigns for clients across multiple sectors in India. Unlike keyword-based search advertising, ChatGPT Ads are designed around conversations, context and user intent. The format allows…...

5+ day, 7+ hour ago   (317+ words) Sebamed, marketed in India by USV, has partnered with WPP Media to test advertising on ChatGPT, placing its Gentle Facial Cleanser for oily and combination skin in AI-led skincare discovery. The activation is built around Sebamed's pH 5.5 proposition and focuses…...

5+ day, 13+ hour ago   (480+ words) OpenAI has launched a new ad for ChatGPT Work, featuring Indian actor Abhay Verma, who recently appeared in Netflix’s Operation Safed Sagar as Flying Officer Dhali. The comic film takes workplace chaos and an unexpectedly urgent performance gig into the…...

6+ day, 7+ hour ago   (166+ words) ReBid has added ChatGPT Ads activation, campaign management and analytics to its AI-powered marketing platform. The move allows brands to manage advertising on ChatGPT alongside channels including Google, Meta, LinkedIn, X, Snapchat and DV360. The integration brings ChatGPT advertising data into…...