3+ day, 5+ hour ago   (209+ words) Hilti India has released REWIND, a brand film for National Engineers' Day that focuses on the engineers and ideas behind buildings, bridges and other infrastructure. Built around the thought, 'Everything that exists today, once did not exist,' the film moves…...

4+ day, 9+ hour ago   (466+ words) Zee5 has unveiled a revamped streaming experience across mobile and connected TV, introducing AI-led discovery, greater personalisation and a redesigned interface. The new experience divides the platform into five sections: Premium Entertainment, Free5, KidZ, TV and Sports. The platform has also introduced…...

4+ day, 9+ hour ago   (182+ words) afaqs! "Intercity mobility platform zingbus has appointed integrated marketing and communications agency Team Pumpkin as its PR partner The mandate covers media relations, business storytelling, executive profiling and thought leadership The agency will work on zingbus" communications around intercity mobility,…...

4+ day, 9+ hour ago   (199+ words) JEEVMEDIA has promoted Ishika Juneja to Head of Global Business, eight months after she joined the creator management and influencer marketing agency as a Business Development Associate. In her new role, Juneja will oversee the agency’s international market operations, client…...

4+ day, 16+ hour ago   (1589+ words) “Never judge a book by its cover.” It’s a phrase that tells us not to make assumptions based on appearances. But for brands, the cover does matter. In FMCG, packaging is often the first point of consumer interaction—and brands…...

5+ day, 16+ hour ago   (852+ words) A click can happen in seconds. A purchase may take months. In some categories, the person who influences the decision may not even be the person buying the product. The conversation quickly moved beyond the familiar media scorecard. The central…...

6+ day, 5+ hour ago   (308+ words) afaqs! "Pidilite Professional Solutions (PPS), Pidilite Industries" dedicated projects vertical offering integrated construction and interior solutions, participated as the Knowledge & Legacy Partner for the inaugural Dialogues Design Directories Educational Edition, held at the Nehru Auditorium, Worli, Mumbai Curated by Architect…...

1+ week, 2+ day ago   (225+ words) The EPIC Company, formerly IN10 Media Network, has acquihired GenAI-native storytelling studio The Dosa Studios as part of its plans to expand its GenAI operations. Following the acquihire, The Dosa Studios' co-founders, Anwar Khan and Annanyaa Nautiyal, along with key members…...

1+ week, 3+ day ago   (261+ words) Integrated PR and communications agency The Hype Studio has won the public relations and communications mandate for robotics and automation company Integra Robotics. The communications programme will focus on areas including indigenous robotics, industrial automation, collaborative robots, smart manufacturing, AI…...

1+ week, 3+ day ago   (155+ words) afaqs! "Launched in 1994 as the successor to the Hero Honda CD100, Hero Splendor built its proposition around the everyday needs of Indian consumers Excellent fuel economy, dependable performance, low maintenance costs and widespread service support helped the motorcycle become a preferred…...