3+ day, 18+ hour ago   (167+ words) AI isn’t here to replace marketers; it’s here to help them focus on the work that matters most. In this episode of Adspeak by ADWEEK, editor in chief Ryan Joe sits down with Rafa Flores, chief product officer at Treasure....

3+ day, 22+ hour ago   (172+ words) ADWEEK is seeking executive leadership in the advertising and marketing industry to serve on juries for our various awards in 2027. Jury candidates must be vp-level or higher and preferably from agencies, Fortune 500 brands, adtech companies, or media companies. Judging for…...

5+ day, 19+ hour ago   (752+ words) I once reported to a CEO who urged me to “copy insurgent brands” because, he claimed, they launch products with bold claims, generate attention from influencers, and their campaigns effortlessly go viral (He wished!). But it’s false to assume their…...

1+ week, 3+ day ago   (212+ words) ADWEEK House: Advertising HQ brings the people shaping advertising, commerce, and media together for four days of unscripted conversations and after-hours connections. Meet us in Midtown, Oct. 5–8. ADWEEK Advantage is part of a series where every month, our top editors…...

1+ week, 3+ day ago   (165+ words) In this episode of Adspeak by ADWEEK, host Rob Klara sits down with three communication leaders to explore how iconic brands can turn major anniversaries into opportunities for cultural relevance and future growth. Sona Iliffe-Moon, chief communications officer at Yahoo;…...

1+ week, 4+ day ago   (561+ words) A Talker News survey from 2024 found that 71% of us put off chores, and 76% of us feel guilty about it. Lowe’s has a potential solution. On Thursday Sept. 3, the home improvement chain is reviving “Earn Your Sunday,” a campaign first rolled…...

1+ week, 5+ day ago   (176+ words) For the last four years, the ad industry has been figuring out and experimenting with what it can do with generative AI. Now, it’s confronting an awkward reality: limitations that lie with the technology. In August, companies faced some of…...

1+ week, 5+ day ago   (185+ words) Colin Jost wouldn’t necessarily call himself a Brand Genius: “I would have been very happy with non-idiot,” Jost told ADWEEK. But at ADWEEK, we beg to differ, with Jost becoming one of the latest members of our 2026 Brand Genius class....

1+ week, 5+ day ago   (312+ words) The automotive industry often carries a heavy burden of consumer stress and historical friction, yet some brands find success by leaning into honesty as a core identity. Success in this space is characterised by a commitment to showing up where…...

1+ week, 6+ day ago   (316+ words) There’s nothing more exhilarating and terrifying at the same time than a new idea. Defying expectations, making a career change to pursue a new passion, or stepping up when others remain on the sidelines begets every kind of attention—and…...